Permission

We emailed black honey asking for permission to use their song Corrine for our music video.

First Draft Music Video Feedback

To get feedback of our music video, we asked our peers in our class, the year 12 classes and our friends. We decided to ask some people that did not study media with us to get some insight into what the music video looks like to someone that does not have a biased opinion.

Strengths

• The transitions and effects are interesting.
• The Mise En Scene is also excellent and well thought out.
• The varied locations and settings work well.
• The shots were steady and filmed well.
• Red theme makes synergy clear.
• Inventive and interesting
• The shots cut with the timing of the music well
• The effect where Lorna cuts around the screen is effective.
• The shots suit the song well.

Weaknesses

• The lip syncing does not always match the words sung in the song.
• Use a wider range of transitions - fast and slow.
• Use a larger variety of camera angles.
• The props and mise en scene did not always link together
• The performance when lip syncing could be more enthusiastic. This would make the performance more believable.
• The meaning wasn't clear
• There are lots of repeated shots, could theses shots be replaced?
• Could the lip syncing shots have more cuts so that they are not as long?
• Some shots are too repetitive.
• More scenery shots?
• More close ups?

Merchandise Evaluation

For our merchandise, we decided that we could include different imagery for the products, rather than keeping them all the same. We included some photos of Isla, Isla's logo and some imagery of roses. We used photographs of Isla because she is still a very new artist and we feel that we should put her face, and logo, on a much as possible to advertise her further. We also included rose imagery as this was the idea that we thought was interesting in Taylor Swift's brand (incorporating images from her music video into her merchandise). To improve our merchandise, \i think we could have included a larger variety of merchandise products. However, these were the products that we indicated as being the most popular for our main target audience.

Isla's Cross Media Branding

This is how we ensured all of our products looked like one package.

Social Media Interactions

Social media interactions are important so that an artist can gain support from a fan base and also so that they can share news and communicate with other artists and people from around the world. Below are some of the accounts Isla follows and why social media is important to her. 

Social media from JessPrentice

Tour Dates

Below are Isla's tour dates with venues. These were decided upon so that the ticket release would be pre- music video release and the tour would be post album release, this is so that the package release would promote excitement within Isla's fan base and promote good ticket sale and revenue.

Music Video - First Draft

This is the first draft of our music video.


       

We now have to get feedback from those in our class. Once this has been done, we can make appropriate changes to our video to make it the best it can be. We also have some changes that we would like to make, also.